Runway to Reality

Burberry A VVIP-exclusive event with record-breaking, highest global sales and the first of its kind in Saudi Arabia
















Carnival Rouge

Christian Louboutin The brand's first VIP activation in Saudi Arabia (Jeddah and Riyadh), hosted by Princess Reema bint Bandar Al Saud and Iman Linjawi
















Boutique Opening

Prada Achieved record-breaking sales (270,000 SAR) at its opening
















Makeup Master Class

MAC The first-ever MAC event in Saudi Arabia, attended by Saudi Arabia's most popular beauty influencers
















Saudi Design Week

Mercedes Benz Our artistic activation was awarded "Best Marketing Concept" by Mercedes-Benz International and Daimler Middle East & Levant
















Gift of Giving Jewellery Trunk Show

Ali Bin Ali Garnered over 8.5 million riyals in sales with a percentage of the proceeds going to the Help Center KSA
























Good Girl Perfume Launch

Carolina Herrera The perfume was sold out within 24 hours on its launch at the Wojooh Boutique




















Nadine Nassib Njeim

femi9 One of the most viral fashion events in the region with over 150 influencers in attendance




















IWD 2017

Dar Al Hekma Saudi Arabia's first-ever female sports day, held at a multi-use stadium




















Sunlight Journey Exhibition in Monaco

Piaget An exclusive jewelry event in Monaco attended by Saudi VIPs




















Victoria's Secret Fantasy Bra in Riyadh

Mouawad The Victoria's Secret Fantasy Bra traveled to Saudi Arabia at a VIP event hosted by HRH Princess Johara Bint Talal Al Saud




















Alessandra Ambrosio at Amfar

Nadine Jewellery A piece by the Saudi female jeweler was worn by Ambrosio at the AmfAR Gala in Cannes
















Pop Up Opening at Jeddah Season

Nobu A fully booked pop-up event attended by Saudi VIPs and HRH Crown Prince Mohammed bin Salman




























Parfumerie Opening

Guerlain Paris The opening of the first Guerlain Parfumerie in the Middle East, hosted by perfumer Thierry Wasser and celebrity TV presenter Lojain Omran
























Splash Island Fashion Show

Landmark Group The first mixed-gender live-model fashion show in Saudi Arabia




















Proud to Belong Campaign

Ray-Ban The first Ray-Ban campaign launched in the Middle East, attended by Jeddah's top YouTube vloggers, influencers, and musicians
























VIP Dinner

Net-a-Porter The brand’s first dinner in KSA, hosted by its VVIP Brand Ambassadors




























KSA Auction

Christies The first Christie’s auction in Saudi Arabia, organized under the patronage of His Excellency Turki Al-Sheikh
























MDL Beast Festival

MDL Beast The first EDM festival held in Saudi Arabia, attended by international celebrities and Influencers
























Saudi Cup Horse Race

Saudi Cup The “Richest Horse Race in the World” worth 20M US dollars, celebrating the history and heritage of the horse in Saudi Arabia, which was set to be the most important & prestigious sporting event in the Kingdom.




















Red Sea Cruise Experience

Red Sea Spirit The inaugural appearance of the Silver Spirit Cruise travelling along the Saudi coast with over 50 influencers in attendance